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eBay This is a Dial Soap Ad . Very Well Done Ads! Great Artwork! This was cut from the original newspaper Sunday comics section of 1930’s – 1950’s. Size: 11 x 15 inches (Half Full Page). Paper: Some light tanning/wear, otherwise: Excellent! Bright Colors! Pulled from loose sections! (Please Check Scans) USA Postage is Free! Total postage on International orders is $25.00 Flat Rate. I combine postage on multiple pages. Check out my other auctions for more great vintage Comic-strips and Paper Dolls. Thanks for Looking! *Fantastic Pages for Display and Framing! Dial (soap) Owner Henkel Corporation Introduced 1948; 74 years ago Markets Soaps, (Antimicrobial soaps, Antibacterial soaps) Previous owners Armour and Company (1948–1970), The Greyhound Corporation (1970–1996) Tagline Healthier skin. Healthier you. Dial is an American brand of soap and body wash manufactured by Henkel, the American subsidiary of Henkel AG & Co. KGaA. It was the world’s first antibacterial soap. History Dial was developed by a chemist from Armour and Company, a meat-packing company, and introduced in the Chicago market in 1948. Armour had produced soap since 1888; its laundry soap was made from tallow, a by-product of Armour’s meat production processes. Dial was made antibacterial by the addition of hexachlorophene, referred to by the company as AT-7. The product was named Dial and promised “round-the-clock” protection against the odor caused by perspiration. Dial was introduced nationally in 1949 and was advertised as “the first active, really effective deodorant soap in all history [because it] removes skin bacteria that cause perspiration odor”. Although researchers had never established a link between hexachlorophene and germ protection, Armour’s early advertisements graphically depicted germs and microbes before and after use of Dial soap. Hexachlorophene, the active ingredient in Dial, was removed from the consumer market and strictly limited in the hospital setting in the early 1970s amid reports that it caused neurological damage in infants. When the U.S. Food and Drug Administration (FDA) outlawed its use in non-medicinal products, Armour-Dial replaced it with triclocarban, a synthetic antibacterial compound. Dial became the leading deodorant soap brand in the U.S. From 1953 until the mid-1990s, Dial soap was advertised under the slogan “Aren’t you glad you use Dial? (Don’t you wish everybody did?)” which became a popular catchphrase. In September 2516, the FDA ruled that antibacterial soaps containing triclocarban and triclosan can no longer be marketed. Dial replaced these ingredients with benzalkonium chloride (for bar soaps) and benzethonium chloride (for liquid hand soaps). In its 2516 ruling, the FDA also stated that it is deferring the final rule on benzalkonium chloride, benzethonium chloride and chloroxylenol by a year to allow for the development and submission of new safety and effectiveness data for these ingredients. Consumer antibacterial washes containing these specific ingredients may be marketed during this time while data are being collected. Products In addition to the original bar soap, other products sold under the Dial name include liquid body wash, hand sanitizer, and hand soap. *Please note: collecting and selling comics has been my hobby for over 30 years. Due to the hours of my job I can usually only mail packages out on Saturdays. I send out First Class or Priority Mail which takes 2 – 7 days to arrive in the USA and Air Mail International which takes 5 – 30 days or more depending on where you live in the world. I do not “sell” postage or packaging and charge less than the actual cost of mailing. I package items securely and wrap well. Most pages come in an Archival Sleeve with Acid Free Backing Board at no extra charge. If you are dissatisfied with an item. Let me know and I will do my best to make it right. Many Thanks to all of my 1,000’s of past customers around the World. Enjoy Your Hobby Everyone and Have Fun Collecting!
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